Validity Inc.

Adding new datasets into Salesforce doesn’t have to be a never-ending uphill battle! These five easy hacks will help you import data like a pro, saving you time and protecting you from future headaches. Download the cheat sheet today for: ✅ Tips to automate key import workflows ✅ Instructions for documenting your process for future efficiency ✅ Expert guidance to create an import template to standardize processes across your organization bit.ly/44IC4ac

Following a turbulent period for the travel industry, Expedia Group was able to fully take advantage of the post-lockdown travel surge with support from Validity Sender Certification, Validity Everest, and our team of deliverability experts. See how they achieved a Sender Score of 99 and a 100% inbox placement rate in our new customer case study video here: bit.ly/3ygOiLb

When narrowing in on email deliverability challenges, the proof is in the...Proofpoint. Proofpoint is one of the major players in the email filtering landscape, protecting end users from phishing attacks, spam, and malware. But without an understanding of their filtering algorithms, email marketers will find themselves in the spam folder. Thankfully, our next episode of the State of Email webinar will a feature discussion with Jaren Angerbauer, Deliverability and ISP Relations Manager at Proofpoint, and Tom Bartel, SVP of Data Services at Validity, about the best practices senders need to follow to achieve their deliverability goals. Join host Guy Hanson for a fantastic conversation with details on: ⚠️ The latest trends in the email threat landscape—and how to navigate them 🤔 How Proofpoint works, including Cloudmark & SORBS 🤖 What senders should know about how Proofpoint is harnessing AI ...and more! Save your spot today! bit.ly/3JXbalH

Wow! This intern made his way up the corporate ladder in TWO DAYS just by using Validity DemandTools? Incredible! Learn how DemandTools help manage your CRM data here: bit.ly/2EA2cK4 Featuring Matt Shore, Olivia Hinkle, and Jeff Lundal

Did you know Salesforce Data Cloud Transform DOESN’T standardize or apply mass changes to your data?  On the latest episode of our Data In Sight webinar, Olivia Hinkle broke down the common Data Cloud myths and shared the resources you need to prepare your org to get the most out of the tool.   Watch the 30-minute session on-demand here: bit.ly/4bbWF9q

As email marketers, we spend A LOT of time sending. But what kind of email experience would you like to see in YOUR inbox? 🤔 Nicholas Greatrex, CMO of TFG Brands London, sat down with Guy Hanson and guest cohost Laura Christensen to explain how to not only provide a tailored email experience your customers will love, but also: ✏️ How to garner more email sign-ups in store and online 🤖 Whether AI-generated content is the right move for you 📆 Whether Tuesday or Sunday is the ultimate golden day for email Tune into the latest episode now (or after hours) 👉 Apple Podcasts: apple.co/3JUQzOD 👉 Spotify: spoti.fi/44DpiKi

It's time for the hockey playoffs! And no matter what team you root for, you know every position player needs to be at the top of their game to protect and move the puck forward to the goal. 🏒 Validity Sender Certification can act as your wingers that protect your larger mandated mail sends (wider messages for security breaches, product recalls, or other critical updates) so your messages can reach the goal every time, without damaging your sender reputation or getting blocked by defenders. Learn more about Certification for Mandated Mail here: bit.ly/3ULGgCR

It’s already May! Is your data spring cleaning underway? 🌼 🌺 🌸 Our cheat sheet can help you clean your Salesforce data more efficiently so you can stop worrying about duplicates and go enjoy the sunshine. 😎 Check out the cheat sheet here: bit.ly/3PVbXXt

Did you get a chance to check out 3x Salesforce Certified expert Bill Hare’s blog post on AI and the Einstein Trust Layer? It’s the perfect place to dive into the nuances of this often-complex topic and learn how to leverage AI in your CRM with ease. Read here: bit.ly/3VQS8o1

The Salesforce World Tour Continues! We’re thrilled to be sponsoring and attending World Tour London June 6th. Our on-site data experts will be available to help you with your data woes. Stop by and say hello! bit.ly/3W1orks