2021-22 NACMA

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NACMA Announces 2021-22 "Best Of" Award Winners, presented by Old Hat

CLEVELAND - The National Association of Collegiate Marketing Administrators (NACMA) has selected its 2021-22 "Best Of" award winners who were announced to the membership during the NACMA Convention on June 29. 

Initiated in 2003, the NACMA "Best Of" Awards program honors outstanding achievement in marketing and promotions. Awards are presented in 16 categories, with each category divided into three groups based upon school size and conference affiliations to promote fairness. 

Below is a complete listing of the winners, including category and group:

Category Place Institution
Community Engagement & PR
Group 1 Gold  Auburn
Silver  Virginia Tech
Bronze University of Arizona
Group 2 Gold  Marquette University
Silver  University of Delaware
Bronze UConn
Group 3 Gold  MSUM
Silver  Lenoir-Rhyne University
Bronze UNC Pembroke
Digital Promotion
Group 1 Gold  Auburn
Silver  Virginia Tech
Bronze University of Houston
Group 2 Gold  UConn
Silver  Fairfield University
Bronze SEMO
Group 3 Gold  UNC Pembroke
Silver  University of Waterloo
Bronze Embry-Riddle
Digital Video Segment 
Group 1 Gold  Nebraska
Silver  University of Virginia
Bronze University of Toledo
Group 2 Gold  Milwaukee
Silver  CBU
Bronze Marquette University
Group 3 Gold  WashU
Silver  Ferris State
Bronze Lenior-Rhyne University
Fan Engagement Video
Group 1 Gold  Colorado
Silver  Boise State
Bronze Northwestern
Group 2 Gold  Stephen F. Austin
Silver  Marquette University
Bronze CBU
Group 3 Gold  Colorado College
Silver  UNC Pembroke
Bronze Emporia State University
Fan Giveaway Promotion
(People's Choice)
Group 1 Gold  Eastern Michigan
Silver  University of Maryland
Bronze Colorado
Group 2 Gold Utah Valley University
Silver  NKU
Bronze UC San Diego
Group 3 Gold  MSUM
Silver  Minnesota Duluth
Bronze Embry-Riddle
Intro or Hype Video
(People's Choice)
Group 1 Gold  TCU
Silver  Nebraska
Bronze University of Houston
Group 2 Gold  Xavier University
Silver  Providence College
Bronze UAlbany
Group 3 Gold  Colorado College
Silver  Minnesota Duluth
Bronze Minnesota State University
Multi Platform Branding Campaign
Group 1 Gold  University of Virginia
Silver  Mississippi State
Bronze University of Texas
Group 2 Gold UC San Diego
Silver  The Citadel
Bronze SEMO
Group 3 Gold  UNC Pembroke
Silver WashU
Bronze MSUM
Promotional Poster
(People's Choice)
Group 1 Gold  Penn State University
Silver  Nebraska
Bronze Minnesota
Group 2 Gold  Providence College
Silver  Xavier University
Bronze UConn
Group 3 Gold  Minnesota State University
Silver  Lindenwood University
Bronze Northwest Missouri State
Revenue-Generating Idea
Group 1 Gold  Auburn
Silver  University of Illinois
Bronze Virginia Tech
Group 2 Gold  SEMO
Silver  Marquette University
Bronze Utah Valley University
Group 3 Gold  Minnesota State University
Silver  MSUM
Bronze Grand Valley State University
Revenue-Producing Video
(People's Choice)
Group 1 Gold  University of Washington
Silver  Air Force
Bronze Purdue University
Group 2 Gold  UAlbany
Silver  UConn
Bronze SEMO
Group 3 Gold  Emporia State University
Silver  Embry-Riddle
Bronze MSUM
Season Ticket Campaign
(Past Presidents)
Group 1 Gold  UNLV
Silver  Virginia Tech
Bronze Eastern Michigan
Group 2 Gold  Utah Valley University
Silver  UConn
Group 3 Gold  UNC Pembroke
Silver  Colorado College
Single Game Campaign
Group 1 Gold  University of Texas
Silver  Ole Miss
Bronze Wake Forest
Group 2 Gold  UAlbany
Silver  Utah Valley University
Bronze Sacred Heart
Group 3 Gold  Embry-Riddle
Sponsorship Activation
(Past Presidents)
Group 1 Gold  University of Oregon
Silver  Ole Miss
Bronze University of Texas
Group 2 Gold  UConn
Silver  UMass Lowell
Bronze The Citadel
Group 3 Gold  University of Waterloo
Silver  Embry-Riddle
Bronze Lindenwood University
Static Promotion Ad
Group 1 Gold  Vanderbilt University
Silver  University of Texas
Bronze Ole Miss
Group 2 Gold  Utah Valley University
Silver  Fairfield University
Bronze Marquette University
Group 3 Gold  Embry-Riddle
Silver  Lindenwood University
Bronze Emporia State University
Virtual or In-Venue
Event Attendance Promotion
Group 1 Gold  Louisville
Silver  University of Houston
Bronze University of Texas
Group 2 Gold  Utah Valley University
Silver  Marquette University
Bronze Fairfield University
Group 3 Gold  Embry-Riddle
Silver  WashU
Bronze Lindenwood University
Virtual or In-Venue Student Promotion
Group 1 Gold  University of Texas
Silver  Wake Forest
Bronze University of Maryland
Group 2 Gold  UConn
Silver  University of Delaware
Bronze UMass Lowell
Group 3 Gold  MSUM
Silver Embry-Riddle
Bronze UNC Pembroke

About NACMA: NACMA provides the tools, training and network for collegiate sports marketers to successfully generate revenue, manage brands and develop fans. For more information about NACMA, please visit www.nacma.com. NACMA is administered by the National Association of Collegiate Directors of Athletics (NACDA), which is in its 57th year. For more information on NACDA and the 17 affiliates that fall under its umbrella, please visit www.nacda.com.
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